This month I caught up with Penney Headlam - a local mum from Ocean Grove with two little pocket rockets and a growing beauty business.
One of the reasons I particularly wanted to feature Penney in my Mums in Business series is that the Beauty Industry is sometimes a little inaccessible or intimidating, particularly to those of us with ZERO skills in the makeup department! (yep, I am definitely one of them!)
This is Penney’s strength - she’s completely accessible and relatable - and is all about focusing on women who don’t necessarily have established makeup skills and skincare routines but want to be able to feel and look great.
Penney’s growing business is built around her own qualifications in Beauty Therapy and World Organics - an organic makeup and skincare range that compliments her interests and skills in skin analysis, facial massage and health and wellbeing.
World Organics IS one of many skincare companies out there, but what sets it apart is that there is no pushiness and the ambassadors seem to have real knowledge beyond just the products offered.
I asked Penney why she got involved in World Organics and I’m sure her answer will resonate with many of us!
“Honestly, it started because I wanted a way to be home with the kids and that flexibility, and yet still be able to do something with my passion for health and wellbeing and my background in beauty therapy. I loved that the organisation was truly organic and ethically run”.
When her two kids (4 year old Fynn & 2 year old Leo) aren’t home (and when they are!) Penney is busy with one on one or group makeup/skin care help with her clients, creating video tutorials of EASY, everyday makeup techniques or delivering all the gorgeous products!
My clients are also now receiving a gorgeous little sample pack from Penney when I package up their beautiful images!
You can visit Penney's facebook page here -World Organics with Penney Headlam
If you're a mum in business and would love your own session, just email me firstname.lastname@example.org . Go beyond the headshot and show your real selves to your clients!
Above you can see Penney doing both a day and night 'look' for her client in her new space.
Like all mums in business - Penney juggles the demands of being a mother and having two energetic little boys and being able to concentrate and grow professionally as well!